SOUVENIR BROCHURES
Souvenir brochures are a pivotal part of the guest experience and create a lasting memory of a performance. The goal when building a brochure from scratch is to capture the essence of a moving, breathing production and add to guests’ understanding of the history or craft. I worked closely with my team to build the structure of the book first, establish a layout, create and gather the artwork elements, and refine the details.
My part: Art direction, creative management, layout design, studio photography direction